There’s a well used saying from films that we all seem to have heard at one point or another, “what happens in Vegas – stays in Vegas” … but not this time. We want to tell you all about Vegas – we’re talking about InterBike of course, the largest bicycle trade show in North America. And it’s happening this week. The Montague HQ crew is hard at work putting together the most dynamic booth we’ve done yet. We’ve got some surprises up our sleeves too – true showmanship, just as Vegas demands.
Montague’s InterBike booth #24105 will feature a “Bike Smash”. Interbike attendees will be invited to swing a weapon of their choice at a bike locked to a parking meter. While the “Smash” itself promises to be entertaining, the resulting damage will, no doubt, be a sobering reminder of the fate that can befall a bike left outside, even if it is securely locked.
So do this:
Take home message: Fold it up and take it with you. Don’t leave your bike outside at the mercy of the weather and vandalism.
The Montague Boston will be strutting i’s stuff down the runway as part of Momentum Magazine‘s annual InterBike Fashion Show.
InterBike: Wed, Sept 19th and Thurs, Sept 20th @10am & 2pm
Here’s a Boston, all dressed up for the town.
What happens in Vegas doesn’t stay in Vegas this time. Are you ready? Stay tuned this week as the events unfold.